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127th AES Convention Coverage (New York, NY Oct. 9-12)
PRESS RELEASE
Audio-Technica Enhances Engineered Sound® Product Line With New Contractor Program
August 04, 2009
Advertisement As part of its ongoing commitment to the contractor/system integrator market sector, Audio-Technica, known worldwide as a leading producer of precision audio transducers and related items for over 45 years, announces that it is offering Engineered Sound contractors a new program for its Engineered Sound® product line. As part of this initiative, Audio-Technica is offering new freight options and extended terms; the company has also expanded the warranty on its entire range of Engineered Sound products to five years. The Audio-Technica Engineered Sound line is available only to the professional installed sound market via a network of specialized sound contractors and system integrators, as opposed to retail outlets. The Engineered Sound line builds on A-T's commitment to offering the fixed installation/sound contracting market the highest performance products, featuring RoHS compliance, full UniGuard® RFI immunity and the ability to meet international specifications. Since their introduction, Engineered Sound microphones (http://www.audio-technica.com/world_map/), and accessories have been the first choice of leading contractors and system integrators for installation in churches, boardrooms and government meeting rooms, courtrooms, distance-learning facilities and other corporate installations. This contractor-exclusive line includes a wide assortment of UniGuard RFI-protected gooseneck, hanging, boundary, lavalier and handheld microphones. The Engineered Sound line also includes Audio-Technica's recently introduced ATCS-60 Infrared Conference System. The ATCS-60 is a fully self-contained wireless distributed audio system using infrared communications technology, designed for corporate, government and educational applications. Additionally, the Engineered Sound line also includes the industry's first-ever ultra wideband (UWB) wireless microphone system, Audio-Technica's innovative SpectraPulse® UWB Wireless Microphone System. Unlike traditional FM carrier-based systems, the award-winning SpectraPulse System offers 14 simultaneous channels that operate flawlessly without RF turf wars, "white space" issues, frequency hunting/coordination or interference. Tom George, the Director of Installations at Eighth Day Sound Systems, based out of Highland Heights, Ohio, stated, "Sound contracting products need to be extremely durable - basically bulletproof - since in most cases, an installation requires that they work for months or years on end. Audio-Technica's Engineered Sound products always meet these demands in a major way, and the new extended warranty underscores Audio-Technica's reliability and commitment to the fixed installation markets. This is why I continue to spec Audio-Technica for critical installations in boardrooms, corporate facilities and houses of worship." "Our new programs for the contractor-only Engineered Sound product line will benefit our E.S. dealers and end-users alike," stated Greg Pinto, Audio-Technica VP of Marketing. "Extending the warranty on E.S. products to 5-years reflects the confidence the marketplace has in Audio-Technica products, while extending terms and freight programs show our commitment to solving the day-to-day difficulties faced by contractors and integrators in these difficult economic times. It's a winning combination for everyone."  (Click for close-up)Recent Audio-Technica headlines
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