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127th AES Convention Coverage (New York, NY Oct. 9-12)
PRESS RELEASE
Fishman Ships SoloAmp System
September 18, 2008
Winner of Best in Show at Summer NAMM, the SoloAmp is a lightweight and portable all-in-one amplification system for acoustic guitarist/singers. Designed to provide the singer/songwriter with exceptional sound quality and coverage in a wide variety of venues, SoloAmp uses a compact line array speaker design to provide wide horizontal dispersion and deeper sound penetration than traditional acoustic combo amplifiers. Commenting on the SoloAmp, Fishman VP of Retail Sales Scott Lombardo stated, "The amount of positive attention SoloAmp has received globally from retailers, distributors and consumers has been mind blowing considering the only venue the amps have been heard by the public was Summer NAMM. "We worked as diligently on the consumer appeal as we did on the technical design. We really tried to expand our marketing ideas to make this product fun for the end user, and not just sell the product on specifications. 'When SoloAmp was still in development, I had a conversation with Larry Fishman and he said, "This product could redefine our place in the market.' It's already begun." For more information, call us at 978.988.9199.  (Click for close-up)Recent Fishman headlines
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