Tonerider Launches Strat Pickups For Lefties

April 15, 2008

Building on the success of its vintage-improved Alnico pickup series for Strat-type guitars, Tonerider introduces a new left-handed version of its best-selling Pure Vintage (TRS1). Production of the LH pickup has commenced and will be available in dealer stores and distributors in mid-May. The list price is $135.00 US dollars per set.

Finding high-quality pickups with left-handed magnet staggers has always been hard, but the Pure Vintage LH goes further than just switching around the pole piece lengths. Andrew Cunningham, one of Tonerider's founders and its chief pickup designer explains more: "It's necessary for us to introduce "lefty" models because we aren't just putting different length pole pieces into the pickup and calling it a "stagger". Across the range of positions (neck, mid and bridge), Tonerider magnets might be charged stronger in the bass position and demagnetized slightly in the treble position, and, in the case of the bridge pickup, use a mix of two different Alnico grades. Simply put, only with a full "Lefty" can you get 100% of the performance of the design into your tone."

With the increasing visibility of the Tonerider brand within the pro-musician community, requests from left-handed players have been growing, reaching a groundswell after Tonerider's launch in the UK market.

Below is a quick summary of the product:

Model Code: TRS1 SET — LH
Model Name: Pure Vintage LH
Magnets: Alnico V and Alnico III
List Price: US$ 135.00
Product release date: May 15, 2008

(Click for close-up)

For more information, visit their web site at http://www.tonerider.com/.

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Tonerider Launches Strat Pickups For Lefties (2008-04-15)

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